Privacy Policy

PLAYBOY ENTERPRISES, INC. PRIVACY POLICY

Effective as of January 15, 2005

This Privacy Policy (the "Policy") applies to Playboy Enterprises International, Inc.’s website playboypassport.com (the “Site”).

This Policy explains what information we collect about you and what we do with it. We reserve the right to modify this Policy at any time, and we will notify you of any material changes to the Policy by posting the new Policy hereand changing the "Effective Date" at the top. We encourage you to check this page periodically for any changes. By using or navigating any of the Sites, you acknowledge that you have read, understand and agree to be bound by this Policy or any modified Policy as posted. If you do not agree to these terms, please do not use or visit any of our Sites.

What information do we collect?

We collect personal information that you provide to us such as your name, e-mail address, street address and telephone number. We generally collect this personal information on our inquiry form when you sign up to receive information from our Site. We may also collect information from our Site such as age, gender and occupation.

We may collect IP addresses and anonymous demographic information (such as your zip code) and may use this data to: tailor your experience at our Site; provide content in which we think you may be interested; display content according to your preferences; and analyze traffic to our Site.

What do we do with the information we collect?

We use personal information and other demographic or profile information you provide to us to provide you with information about Playboy Passport. We may also provide you with information about some of our partners and third party companies in which we think you may be interested; and to contact you when necessary.

We may use IP addresses and anonymous demographic information to tailor your experiences at our Site by showing content in which we think you will be interested and displaying content according to your preferences. Anonymous demographic information may be shared with advertisers and market researchers on an aggregate basis.

We use information collected to evaluate and improve our service. We may develop and use, in our sole discretion, consumer research which may be based on your use of our service.

Personal information collected on the Site is stored and processed in the United States and by using the Site, you consent to any such transfer of information outside of your country.

Do we share the information we collect with third parties?

In some cases, we will share information we collect (including personal information or anonymous demographic information) with third party companies who may offer products or services in which we believe you may be interested. We may also share this information with third parties with whom we partner to co-promote and administer sweepstakes and contests on our Site.

We may also share information we collect with third party service providers to manage certain aspects of the services we provide, such as maintaining our servers and processing or fulfilling information requests through the site.

We may also disclose your information in special cases if required to do so by law, court order or other governmental authority or when we believe in good faith that disclosing this information is otherwise necessary or advisable, including, for instance, to identify, contact, or bring legal action against someone who may be causing injury to or interfering with the rights or property of Playboy, another user or anyone else that could be harmed by such activities.

Is the information submitted in public forums confidential?

No. The Site may offer chat rooms, forums, message boards and/or news groups to our users. Please remember that any information disclosed in these areas becomes public information. Accordingly, you should exercise caution when deciding to disclose your personal information and you do so at your own risk.

Do we use cookies?

Yes. Cookies are pieces of information generated by web servers and stored in your computer for future access. The Site use cookie technology to enhance your online experience by making it easier for you to navigate through our Site or make a feature work better. Generally, cookies can be disabled. However, you must accept cookies in order to navigate the Site.

Do we use web beacons?

Yes. Our Site may contain electronic images known as "web beacons" or single-pixel gifs that allow us to count visitors to our Site and deliver co-branded services. Web beacons collect limited information including cookie number, time and date of a page view and a description of the page on which the web beacon resides.

Is the Site secure?

We are committed to maintaining the security of your information and have measures in place to protect against the loss, misuse and alteration of the information under our control. All information is stored in a secure location behind a firewall with limited administrative access.

Does this Policy apply to linked sites other than the Site?

No. The Site may contain links to other Internet sites, resources and sources of Playboy. By clicking on an ad banner or other link, you will be redirected off the Site and to third party websites. Playboy is not responsible for the privacy policies of such sites. You should make sure that you read and understand the privacy policies of these sites and direct any concerns regarding external links to the site administrator or webmaster of that third party website.

How do I unsubscribe?

All e-mails you receive from us will include specific instructions on how to unsubscribe and you may unsubscribe at any time. Additionally, we give you the following options for removing your information from our database:

1. send an email to admin@playboy.com;
2. select the opt-out link at the bottom of any Playboy email and follow the instructions provided;
3. send mail to the following address:
Customer Service
Playboy.com, Inc.
680 North Lake Shore Drive
Chicago, IL 60611

Can I update/correct my information?

Yes. You may correct or update your personal information by sending us an email at pb@playboy.com.